Head of Marketing Division

Join Primaya Hospital Group as the Head of Marketing Division and lead our dynamic marketing team in driving brand awareness, patient engagement, and business growth across Bali. This is a unique opportunity to shape the marketing strategy of a leading healthcare provider in the region. In this role, you'll work closely with the management team to develop and execute marketing campaigns that resonate with our target audience, leveraging both traditional and digital channels.

As the Head of Marketing Division, you'll be responsible for overseeing all aspects of our marketing efforts, from content creation and social media management to email marketing and event planning. You'll work with a team of talented marketers to create compelling content that educates and engages our audience, while also driving traffic to our website and increasing patient inquiries. With your strategic vision and leadership, you'll help Primaya Hospital Group become the go-to healthcare provider in Bali.

📋 Tanggung Jawab Pekerjaan

• Develop and implement comprehensive marketing strategies to enhance brand awareness and drive patient engagement.
• Oversee the creation and distribution of marketing materials, including brochures, social media content, and email campaigns.
• Manage and mentor a team of marketers, providing guidance and support to ensure the successful execution of marketing initiatives.
• Conduct market research to identify trends and opportunities, and translate insights into actionable strategies.
• Collaborate with cross-functional teams to align marketing efforts with business objectives and goals.
• Monitor and analyze marketing performance, using data and metrics to continuously improve and optimize campaigns.
• Stay up-to-date with industry trends and best practices in healthcare marketing, and apply knowledge to drive innovation and growth.
• Represent Primaya Hospital Group at industry events, conferences, and networking opportunities to build relationships and expand our reach.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• 8-10 years of experience in marketing, with a proven track record of success in a healthcare or related industry.
• Strong leadership and management skills, with the ability to mentor and develop a team.
• Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with stakeholders.
• Proficiency in marketing software and tools, such as Google Analytics, Hootsuite, or Mailchimp.
• Certification in digital marketing or a related field is a plus.
• Familiarity with the healthcare industry and a deep understanding of the unique challenges and opportunities it presents.
• Ability to work collaboratively in a fast-paced, dynamic environment, and manage multiple projects simultaneously.

🛠️ Keahlian

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